Pink Gloves: women's boxing fitness franchise


A Montana-based personal trainer and his old football buddy have started up a franchise selling a group women's boxing fitness program that is part of a formal organization structure. It's called Pink Gloves and yuck - they do indeed award Title-brand pink gloves to clients as they attain certain levels of proficiency, much like the belts system in popular martial arts.

NPR did a nice business-angle piece on the start-up. Pink Gloves hasn't made a profit yet, but sounds like it should have some marketability. Read it here or listen to it here.

Photo by Jacquie Peterson for NPR

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